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  • Before the Startup, Idea Stage, On Creativity and innovation, The Strategic Founder, The Strategic Startup

Before the Startup

A few (unpopular) truths about creativity, ideas, and getting things done.   1. The first thing to learn about creativity is that it is necessarily embarrassing by nature. 2. Your idea will necessarily look and appear stupid early on because…

  • Philemon Nwigwe
  • June 6, 2020
  • 1 Comment
  • Founders' Attributes, On Creativity and innovation, The Strategic Founder, The Strategic Startup

Attributes of The Strategic Founders

What The Strategic Founders Are Known For.   *** Clarifications: We are using “The Strategic Founders” and “The Great Founders” interchangeably, to mean the same thing in this article, as we did in all of our contents on this website.…

  • Philemon Nwigwe
  • June 6, 2020
  • 1 Comment
  • Idea Stage, On Idea Validation and Idea Development, The Strategic Founder, The Strategic Startup

How to Find Great Startup Ideas

A Few Ideas About Finding Startup Ideas For The Strategic Founder   1. Great ideas seem wrong at first –which is why not many people have attempted them in the first place. Do you have an idea that you strongly…

  • Philemon Nwigwe
  • June 6, 2020
  • On Launching, The Strategic Founder, The Strategic Startup

On Launching Your Startup

A Few Ideas About Launching Your Startup.   1. Planning is guessing. So until you test your hypothesis about the value of your product and about the market, you don’t really know what will work or what will not. Get…

  • Philemon Nwigwe
  • June 6, 2020
  • On Doing What Customers Want, On Growth, On Sales and Marketing, The Strategic Founder, The Strategic Startup

On Startup Growth

Some Ideas on Startup Growth for The Strategic Founder.   1. It is hard to get users. It is best to start with that assumption and work from there. You’d be less surprised by how hard it is to get…

  • Philemon Nwigwe
  • June 6, 2020
  • 1 Comment
  • On Doing What Customers Want, On Sales and Marketing, The Strategic Founder

On Sales and Marketing

Some Ideas on Sales and Marketing for The Strategic Founder.   1. No matter how great your product is, if you have not figured out how to market and sell it, you have a bad business. While some people are…

  • Philemon Nwigwe
  • June 6, 2020
  • On Doing What Customers Want, On Growth, On Sales and Marketing, The Strategic Founder, The Strategic Startup

How to Do What Customers Want

So many things feel very urgent for a startup to do but all of them are not necessarily the most important things that must be done. The most important thing a startup should do is getting users and doing for…

  • Philemon Nwigwe
  • June 6, 2020
  • Crucial Piece of Advice for Founders, On Team Building and Teamwork, The Strategic Founder

On Team-Building and Teamwork

Team is such an important thing in the startup world. A study says that 60% of startup failure is due to problems with team. Bill Gross, the founder of Idealab, also found that team is the second most important thing…

  • Philemon Nwigwe
  • June 6, 2020
  • On Fundraising and Dealing with Investors, The Strategic Founder, The Strategic Startup

Fundraising and Dealing With Investors

Although fundraising is hardly the most important and urgent thing a startup founder needs to do (creating what people want and getting them to use it is the most important thing in the company-building journey), he still has to deal…

  • Philemon Nwigwe
  • June 6, 2020
  • On Revenue and Profitability, The Strategic Founder

On Revenue Generation and Profitability

Some Ideas About Revenue Generation and Profitability for The Strategic Founder.   Create what people want. Show it to them in persuasive ways for as long as is required. Apply all the product, growth, and marketing tactics and strategies presented…

  • Philemon Nwigwe
  • June 6, 2020
  • Crucial Piece of Advice for Founders, On Competition, The Strategic Founder

On Competition (For Startups)

Jeff Bezos said that while so many other companies focus on beating their competitions, Amazon focuses on pleasing and winning over the customer. Both approaches might look like they are the same but they are not. When you focus on…

  • Philemon Nwigwe
  • June 6, 2020
  • On Business Model, The Strategic Founder

On Business Model (Which Is Meant to Evolve)

As a startup, you don’t need to worry so much about business model in the early days. But, even then, in the long run, you must have to figure out the appropriate business model for your company. It is therefore…

  • Philemon Nwigwe
  • June 6, 2020
  • Crucial Piece of Advice for Founders, On Business Plan, The Strategic Founder

On Business Planning (For Startups)

A Few Ideas About Business Planning for The Strategic Startup   1. Business plan only shows how much you understand your idea. 2. Business plan doesn’t show how much you can execute. 3. Nobody follows their business plan – since…

  • Philemon Nwigwe
  • June 6, 2020
  • Crucial Piece of Advice for Founders, Mistakes Every Founder Should Avoid, The Strategic Founder

54 Mistakes The Strategic Founder Should Avoid Making

Some Piece of Advice for The Strategic Founder and some Mistakes He  Should Avoid Making.   1. Don’t be a single founder. 2. Avoid bad locations. 3. Choose a niche that will pay if things pick up. 4. Be wary…

  • Philemon Nwigwe
  • June 6, 2020
  • Before the Startup, Books Every Founder Should Be Reading, The Strategic Founder

The 100 Books The Strategic Founder Should Be Reading

The Strategic Founder reads lots of books because learning is his second nature. He meditates a lot on what the great astronomer, planetary scientist, cosmologist, astrophysicist, astrobiologist, author, and science communicator, Carl Edward Sagan, believed about books: “Writing is perhaps…

  • Philemon Nwigwe
  • June 5, 2020
  • 1 Comment
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