Before the Startup

A few (unpopular) truths about creativity, ideas, and getting things done.   1. The first thing to learn about creativity is that it is necessarily embarrassing by nature. 2. Your idea will necessarily look and appear stupid early on because you have never done...

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Attributes of The Strategic Founders

What The Strategic Founders Are Known For.   *** Clarifications: We are using “The Strategic Founders” and “The Great Founders” interchangeably, to mean the same thing in this article, as we did in all of our contents on this website. Of course, using the two...

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How to Find Great Startup Ideas

A Few Ideas About Finding Startup Ideas For The Strategic Founder   1. Great ideas seem wrong at first –which is why not many people have attempted them in the first place. Do you have an idea that you strongly believe in? Does it have a 'secret sauce' that you...

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On Launching Your Startup

A Few Ideas About Launching Your Startup.   1. Planning is guessing. So until you test your hypothesis about the value of your product and about the market, you don’t really know what will work or what will not. Get out of the building and start testing what you...

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On Startup Growth

Some Ideas on Startup Growth for The Strategic Founder.   1. It is hard to get users. It is best to start with that assumption and work from there. You’d be less surprised by how hard it is to get users later, and more poised to work harder and be more patient....

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How to Do What Customers Want

So many things feel very urgent for a startup to do but all of them are not necessarily the most important things that must be done. The most important thing a startup should do is getting users and doing for them what they want. (Shockingly, as it may sound to many,...

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Fundraising and Dealing With Investors

Although fundraising is hardly the most important and urgent thing a startup founder needs to do (creating what people want and getting them to use it is the most important thing in the company-building journey), he still has to deal with it -- because fundraising...

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