A few (unpopular) truths about creativity, ideas, and getting things done. 1. The first thing to learn about creativity is that it is necessarily embarrassing by nature. 2. Your idea will necessarily look and appear stupid early on because you have never done...
Attributes of The Strategic Founders
What The Strategic Founders Are Known For. *** Clarifications: We are using “The Strategic Founders” and “The Great Founders” interchangeably, to mean the same thing in this article, as we did in all of our contents on this website. Of course, using the two...
How to Find Great Startup Ideas
A Few Ideas About Finding Startup Ideas For The Strategic Founder 1. Great ideas seem wrong at first –which is why not many people have attempted them in the first place. Do you have an idea that you strongly believe in? Does it have a 'secret sauce' that you...
On Launching Your Startup
A Few Ideas About Launching Your Startup. 1. Planning is guessing. So until you test your hypothesis about the value of your product and about the market, you don’t really know what will work or what will not. Get out of the building and start testing what you...
On Startup Growth
Some Ideas on Startup Growth for The Strategic Founder. 1. It is hard to get users. It is best to start with that assumption and work from there. You’d be less surprised by how hard it is to get users later, and more poised to work harder and be more patient....
On Sales and Marketing
Some Ideas on Sales and Marketing for The Strategic Founder. 1. No matter how great your product is, if you have not figured out how to market and sell it, you have a bad business. While some people are only in love with their product, it is worth noting that...
How to Do What Customers Want
So many things feel very urgent for a startup to do but all of them are not necessarily the most important things that must be done. The most important thing a startup should do is getting users and doing for them what they want. (Shockingly, as it may sound to many,...
On Team-Building and Teamwork
Team is such an important thing in the startup world. A study says that 60% of startup failure is due to problems with team. Bill Gross, the founder of Idealab, also found that team is the second most important thing for startup success, after timing. So if team is...
Fundraising and Dealing With Investors
Although fundraising is hardly the most important and urgent thing a startup founder needs to do (creating what people want and getting them to use it is the most important thing in the company-building journey), he still has to deal with it -- because fundraising...
On Revenue Generation and Profitability
Some Ideas About Revenue Generation and Profitability for The Strategic Founder. Create what people want. Show it to them in persuasive ways for as long as is required. Apply all the product, growth, and marketing tactics and strategies presented in this...