by Philemon Nwigwe | Jun 6, 2020 | On Doing What Customers Want, On Sales and Marketing, The Strategic Founder
Some Ideas on Sales and Marketing for The Strategic Founder. 1. No matter how great your product is, if you have not figured out how to market and sell it, you have a bad business. While some people are only in love with their product, it is worth noting that...
by Philemon Nwigwe | Jun 6, 2020 | On Doing What Customers Want, On Growth, On Sales and Marketing, The Strategic Founder, The Strategic Startup
So many things feel very urgent for a startup to do but all of them are not necessarily the most important things that must be done. The most important thing a startup should do is getting users and doing for them what they want. (Shockingly, as it may sound to many,...
by Philemon Nwigwe | Jun 6, 2020 | Crucial Piece of Advice for Founders, On Team Building and Teamwork, The Strategic Founder
Team is such an important thing in the startup world. A study says that 60% of startup failure is due to problems with team. Bill Gross, the founder of Idealab, also found that team is the second most important thing for startup success, after timing. So if team is...
by Philemon Nwigwe | Jun 6, 2020 | On Fundraising and Dealing with Investors, The Strategic Founder, The Strategic Startup
Although fundraising is hardly the most important and urgent thing a startup founder needs to do (creating what people want and getting them to use it is the most important thing in the company-building journey), he still has to deal with it — because...
by Philemon Nwigwe | Jun 6, 2020 | On Revenue and Profitability, The Strategic Founder
Some Ideas About Revenue Generation and Profitability for The Strategic Founder. Create what people want. Show it to them in persuasive ways for as long as is required. Apply all the product, growth, and marketing tactics and strategies presented in this...
